ESPN REPORT: Danny Ford, Former Clemson Tigers Football Former Head Coach, Appointed as New Athletic Director, Marking a Historic Transition in Clemson Tigers Athletics Leadership

In a historic move that has sent ripples through the college athletics community, Clemson University has appointed former head football coach Danny Ford as its new Athletic Director. This decision marks a significant transition in Clemson Tigers athletics leadership, bringing a legendary figure back into the fold to guide the university’s athletic programs into the future.
Danny Ford’s association with Clemson University is deeply rooted in its football history. Serving as the head coach from 1978 to 1989, Ford led the Tigers to a national championship in 1981, achieving a perfect 12–0 season. Under his leadership, Clemson secured five ACC titles and appeared in six bowl games, solidifying his status as one of the most successful coaches in the program’s history.
Ford’s tenure was characterized by a disciplined approach and a commitment to excellence, principles that he aims to instill across all Clemson athletic programs in his new role.
The decision to appoint Ford as Athletic Director was made following a comprehensive search process led by Clemson’s Board of Trustees. University President Dr. James P. Clements expressed confidence in Ford’s ability to lead, stating, “Danny Ford embodies the spirit and tradition of Clemson University. His leadership, both on and off the field, has been instrumental in shaping our athletic legacy. We are excited to have him return to guide our programs to new heights.”
Ford’s appointment is seen as a strategic move to leverage his extensive experience and deep understanding of Clemson’s culture to enhance the university’s athletic offerings.
In his initial statement as Athletic Director, Ford outlined his vision for Clemson athletics, emphasizing a commitment to academic excellence, athlete development, and community engagement. “Our student-athletes are the heart of our programs,” Ford remarked. “We will focus on providing them with the resources and support they need to succeed both in their sports and in their academic pursuits.”
Ford also highlighted the importance of fostering a culture of integrity and sportsmanship, values that have been central to his career. “We will uphold the highest standards of conduct and ensure that our programs reflect the values of Clemson University,” he added.
The announcement has been met with widespread enthusiasm from the Clemson community. Former players, alumni, and fans have expressed their support for Ford’s return, citing his previous successes and deep connection to the university.
Dabo Swinney, current head football coach and former player under Ford, welcomed the appointment, saying, “Coach Ford laid the foundation for what Clemson football is today. His leadership and vision were instrumental in our success, and I look forward to working alongside him to continue that legacy.”
As Ford steps into his new role, he faces the challenge of navigating the evolving landscape of college athletics, including issues related to NIL (Name, Image, and Likeness), conference realignment, and the balance between academics and athletics. However, with his proven track record and unwavering dedication to Clemson’s values, Ford is poised to lead the Tigers into a new era of success.
In the coming weeks, Ford is expected to meet with coaches, staff, and student-athletes to discuss his vision and gather input on how to best support and enhance Clemson’s athletic programs.
Danny Ford is a former college football player and coach, best known for his tenure as head coach at Clemson University from 1978 to 1989. Under his leadership, the Tigers achieved a national championship in 1981 and secured five ACC titles. Ford’s coaching career also included a stint at the University of Arkansas from 1993 to 1997. He was inducted into the College Football Hall of Fame in 2017.