OU football has hired Kevin Wilson as an offensive analyst, adding experienced insight to the team’s offensive strategy.

The Oklahoma Sooners football program, known for its rich tradition and history of success, is once again making headlines. Under head coach Brent Venables, the Sooners have been in a phase of rebuilding and recalibrating, particularly after the departure of former head coach Lincoln Riley. The hiring of Kevin Wilson as an offensive analyst is a significant move for Oklahoma, signaling the program’s intent to strengthen its offensive strategy and elevate its performance in the coming seasons.

Kevin Wilson, a well-respected coach with decades of experience, brings a wealth of knowledge and a unique skill set to the Sooners’ staff. His background includes stints as the offensive coordinator at several prestigious programs, including Indiana and Ohio State, and head coach at the University of Indiana. His expertise in building high-powered offenses, working with quarterbacks, and developing explosive systems makes him a prime addition to Oklahoma’s coaching staff.

But what does Wilson’s hiring mean for the Sooners’ football team? What kind of impact can an offensive analyst with his credentials have on a program that has seen some shifts in its identity in recent years? In this article, we will explore Kevin Wilson’s career, how he fits into Oklahoma’s plans, and what fans can expect from his role as an offensive analyst in 2025 and beyond.

Kevin Wilson’s Coaching Background: A Proven Track Record

Before examining the potential impact of his hiring on the Oklahoma program, it’s important to understand the depth of Kevin Wilson’s career and what makes him an appealing addition to the Sooners’ coaching staff.

Wilson’s career as a coach began in the late 1980s, and he quickly earned a reputation for his innovative approach to offensive football. His early years were spent as an assistant at various schools, including North Carolina, where he honed his skills working with tight ends and offensive linemen. Wilson’s expertise grew as he took on more prominent roles, and he eventually became an offensive coordinator at Northwestern in 1999.

However, it was his tenure at Indiana University that truly catapulted him into the national spotlight. Wilson served as Indiana’s offensive coordinator for multiple seasons before becoming the head coach of the Hoosiers in 2011. During his time as head coach, Wilson transformed Indiana’s offense into one of the most potent in the Big Ten, leading them to consistently high rankings in offensive categories such as total yards, passing yards, and points scored.

Wilson’s work at Indiana showcased his ability to develop explosive offensive units, particularly in the passing game. His quarterbacks, including Nate Sudfeld and Zander Diamont, flourished under his guidance, and he was known for his up-tempo, pass-heavy schemes that took advantage of his quarterbacks’ strengths.

After his time at Indiana, Wilson moved to Ohio State, where he served as the offensive coordinator for the Buckeyes from 2017 to 2020. At Ohio State, Wilson helped guide the team to multiple Big Ten championships and college football playoff appearances. His offenses were consistently ranked among the best in the nation, and his work with quarterbacks like Dwayne Haskins and Justin Fields helped cement his reputation as a top-tier offensive mind.

Wilson’s coaching journey is marked by his ability to adapt to changing styles of play while maintaining a focus on offensive efficiency, balance, and explosive plays. His background in both the Big Ten and the Big 12 gives him valuable insight into different styles of football, which will undoubtedly benefit Oklahoma as they continue to build their offensive identity under Venables.

Why Kevin Wilson is a Strong Fit for Oklahoma

Oklahoma’s offensive identity has been in transition since Lincoln Riley’s departure to USC. While Riley’s offenses were known for their high-flying, pass-heavy approach, the Sooners’ current coaching staff, led by head coach Brent Venables, is working to establish a more balanced, physical brand of football. Despite the emphasis on defense under Venables, the Sooners’ offense remains an important part of their overall success, and this is where Wilson’s expertise can be incredibly valuable.

As an offensive analyst, Wilson’s role will focus on several key aspects of Oklahoma’s offensive development. Analysts in college football are responsible for breaking down film, evaluating opponent tendencies, offering strategic advice, and helping to refine specific aspects of the team’s offensive schemes. While Wilson will not be the direct play-caller, his input will be integral in crafting the offensive game plan and finding ways to optimize the team’s offensive execution.

Areas of Impact: Helping Oklahoma Find Offensive Balance

1. Quarterback Development

One of the areas where Kevin Wilson can make an immediate impact is in the development of Oklahoma’s quarterbacks. The Sooners have seen some turnover at the quarterback position in recent years, and while the program has produced elite quarterbacks in the past (such as Baker Mayfield, Kyler Murray, and Jalen Hurts), they are still looking for consistency at the position moving forward.

Wilson’s track record with quarterbacks speaks for itself. He has worked with a variety of quarterbacks, including those with different skill sets and styles. Whether it’s developing a strong-armed passer or a mobile dual-threat quarterback, Wilson has the ability to help young quarterbacks maximize their potential. His experience working with quarterbacks like Haskins and Fields at Ohio State should be invaluable for Oklahoma’s development of their next quarterback.

2. Offensive Scheme and Play Calling

While Wilson may not be the one calling plays directly, his influence on Oklahoma’s offensive strategy will be felt throughout the season. Wilson is known for creating innovative offensive systems that utilize up-tempo play and diverse schemes to confuse opposing defenses. His playbook incorporates a mix of run-pass options, spread principles, and vertical passing concepts, all of which align well with what Oklahoma has historically done under Riley and now Venables.

For Oklahoma, Wilson’s experience in both the Big Ten and Big 12 can help them adjust their offense to better match the challenges they face in the competitive landscape of the Big 12. Wilson’s ability to adapt to the strengths and weaknesses of his personnel, as well as his deep understanding of defensive schemes, will help Oklahoma fine-tune their play calling and overall offensive execution.

3. Player Development and Recruiting

Another important aspect of Wilson’s role will be helping with player development, especially in terms of the offensive line and skill positions. Offensive line play is critical in any offensive system, and Wilson has a proven track record of developing strong, physical offensive lines. Oklahoma’s offensive line, which has had some ups and downs in recent years, will benefit from Wilson’s knowledge of blocking schemes, protection calls, and run-game design.

Additionally, Wilson’s involvement in recruiting will provide Oklahoma with an edge in attracting top-tier offensive talent. His experience at both Indiana and Ohio State has given him a broad recruiting network, and his ability to spot offensive talent will be beneficial as Oklahoma looks to continue recruiting elite skill players to complement their system.

4. Bringing a Balanced Offensive Approach

Brent Venables is known for his defensive expertise, and while Oklahoma’s offense has been historically potent, the program is looking to evolve into a more balanced team. Wilson’s hiring could signal a shift towards a more balanced offensive approach, one that emphasizes both the passing and running games. His background in creating well-rounded offenses could help Oklahoma find the right balance to compete at the highest level.

Expectations Moving Forward

As Kevin Wilson settles into his role as offensive analyst, Sooners fans can expect his presence to have a significant impact on the development of the team’s offense. While the position of offensive analyst is not one of the most publicized roles on the coaching staff, it is an integral one. Analysts are often the unsung heroes behind successful offensive schemes, providing insights and strategies that shape the team’s game plan.

For Oklahoma, Wilson’s hiring is a statement of intent: the program is serious about returning to its offensive roots while incorporating modern, effective strategies. With a coach like Wilson, the Sooners can expect to see better quarterback development, more consistent offensive line play, and an offense that strikes a balance between the run and pass games.

As the 2025 season approaches, the hiring of Kevin Wilson adds a layer of excitement and expectation to Oklahoma’s program. With Wilson’s expertise on board, the Sooners are poised to become an even more dangerous team, both on offense and in their pursuit of championships. The future is bright for Oklahoma football, and Kevin Wilson will undoubtedly be a key part of the team’s offensive success.